Novel Startups Lead to Novel Recipe Development

Henrik Stamm Kristensen

During +100 years, it was the big food industry brands leading the launch of novel food and nutrition, building state-of-the-art factories and promoting and delivering the final products to consumers. Today it is great to see how online consumer interactions with novel startups alternative supply chains and sustainable food trends are setting the agenda for novel recipe development with corresponding food ingredients making way-to-market much faster than ever before. Are you ready for the change?

This post was originally published on Henrik Stamn Kristensen’s LinkedIn profile. Follow Henrik to be the first to hear from him.

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