I had the honor of speaking at Siemens Digital Industries’ Realize Europe event in Munich in June. It was an incredible opportunity to share my thoughts on the urgent need for a global food system change—one driven by collaboration and transparent value sharing between value-aligned people and organizations.I had the honor of speaking at Siemens Digital Industries’ Realize Europe event in Munich in June. It was an incredible opportunity to share my thoughts on the urgent need for a global food system change—one driven by collaboration and transparent value sharing between value-aligned people and organizations.

In the last year Blendhub has consolidated its Food-as-a-Service project to facilitate entrepreneurship in the food sector. Through this strategy Blendhub supports SMEs, startups and industry professionals in the design, production and launch of innovative and sustainable food products anywhere in the world thanks to an extensive knowledge of the market and a global network of production hubs in 4 continents and expanding.

Blendhub has been selected as one the 10 Top Innovators in the Humanitarian Impact and Resilience Challenge by UpLink, the innovation platform for people and planet by World Economic Forum.

Affordable Nutrition Scale-Up Challenge’s goal is to help bring innovative powder-based food solutions to the next level. Most promising submitted initiatives will be selected by a jury committee and up to 10 winners will receive services worth €25,000 to go from ‘idea to market’.  Opportunity for further funding of up to €250,000 each may be allocated.”

We at Blendhub were pioneers in developing and adopting Chemometric Brain, a NIR-based software that allows fast and effective analysis of all raw materials and final products without the need for specialized technicians or large investments into our supply chains and global network of food production hubs. Today we use this technology to control every single batch entering, and final blended product leaving our hubs anywhere in the world. Chemometric Brain is today an independent company serving food industries in Europe, LATAM, and Africa.

Years ago, when I first raised the need to localize food production closer to raw materials and final consumers, I had to fight against the incomprehension of an industry that was still too traditional and conservative. Today, with Blendhub operating 7 plants on 4 continents and a unique Food-as-a-Service (FaaS) business model helping companies of any size to produce anywhere in the world, I celebrate that the industry is adopting hyperlocalization to produce more efficiently and sustainably, thus ensuring the supply of basic and nutritious food products to feed more people in more places.